Femme Fetch: NYX Cosmetics Soft Matte Lip Cream Totally love products that deliver amazing results in non-traditional ways. The NYX Soft Matte Lip Cream delivers nice color pay off with a soft, velvety matte finish. I favor these lip creams over a matte lipstick because of the effortless application. This stuff applies a bit moist but dries down leaving lips matte but not dry. Love, love, love the NYX Lip Creams. So Femme!!!